It is most importance that filmmakers have a better understanding of film investors’ needs.
All filmmakers, especially those actively seeking investment, should keep a close eye on what is happening in the economy and the financial markets. Though we are not all Wall Street traders, we are all impacted by the economic downturn and the performance of the stock market. During 2008, most investors experienced substantial losses in their net-worth. Film, often viewed as a recession resistant investment class, was unable to escape the recession of 2008.
2009 will be a far better year for new media filmmakers than 2008 although we are not in for a quick recovery. Unemployment remains high, wages and prices continue to drop and we will see further deterioration in consumer spending and business investment. Risk tolerance will remain low, presenting speculative investment classes (like film) with an uphill battle.
Keep your spirits high and focus undeterred. Sentiment has been overwhelmingly negative during the past few months, but is important to note that today's economy is nowhere near that of the Great Depression.
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Labels: business investment, CEO, CEO Filmmaker, consumer spending, economy, film investors, Filmmaker, financial market, new media filmmakers, recession resistant, seeking investment, speculative investment
