Film Festivals

Hollywood is debating the cost of premiering its films at festivals. In frugal times such as these, the value of a large festival premiere has to be questioned and some festivals are far more expensive than others.

Films Festivals and awards were always chances for publicity and glorified photo opportunities where the rich and famous could get noticed and people could meet and network.

The saying is, "All publicity is good publicity, as long as they spell your name right," and festivals provided that. But, there are many new and innovative ways for publicity today and our world is changing with higher energy prices and green concerns. Today, every major city has a festival and in this digital electronic world, any film festival can be visited by anyone, anywhere in the world via the Internet. A lot of unnecessary travel and events will certainly be curtailed as people consider, "Is it worth it?"

We can meet and network with all the people we want via our computer but only at festivals will we meet the real movers and shakers. The major festivals will survive but the way we do things is clearly changing.

©2008, Stanley Lozowski. All Rights reserved.