COMING TO YOUR LIVING ROOM: 3D

The big four TV manufactures (Samsung, Sony, LG and Panasonic) look at 3D as the next feature to attract new buyers. They all plan to have their new 3D TVs on sale by the end of 2009 as Hollywood and many sports leagues experiment with 3D broadcasting.

Or, will 3D end up being the next big flop?

It's clear that TV manufacturers need something new to get more people to purchase the latest model TVs. During the last few years, manufacturers have experienced a sales boom as consumers upgraded to digital TVs in anticipation of the government's mandated switch to digital TV broadcasts in 2009.That said, some manufacturers claim they have developed technology that doesn't require glasses.

Some manufacturers claim they have developed technology that doesn't require the use of 3D glasses.

READ THE COMPLETE ARTICLE By Marguerite Reardon - http://www.cnn.com/2009/TECH/01/15/3d.tv/

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Sony, 3ality Digital Team for 3D Broadcast

Like it or not, the future of all visual media is changing and it will be be 3D.

Next month's FedEx Bowl Championship Series National Championship Game between the University of Florida and University of Oklahoma football teams will be broadcast live in 3D.

The program is going out to an audience of 1200 at the Consumer Electronics Show in Las Vegas and nationally to Cinedigm Digital Cinema's CineLive network consisting of some 82 additional movie theaters that are equipped to receive and display the live stream.

The motivating factor for Sony was the timing of the game, which falls on the opening day of CES. Sony will be displaying four prototype 3D-ready flat-panel screens at the show for estimated 2010 availability.

3ality has chosen to shoot sporting events with stereo dual rigs of Sony HDC-1500 cameras, using a Telecast Fiber Systems solution to break out the optical blocks and connect them to the bodies via fiber, cutting the cameras' size and weight by more than half.

CLICK HERE TO READ MORE By Bryant Frazer - http://www.studiodaily.com/hdstudio/production/10302.html

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